EZmob Review(2025): Simplifying Self-Serve Advertising

In today’s fast-paced digital advertising world, businesses and marketers are always looking for effective ways to reach their target audiences. EZmob, a self-serve advertising network, has become a popular choice for advertisers, agencies, and app developers. 

With its user-friendly platform and a wide range of ad formats, EZmob offers a comprehensive solution for those aiming to enhance their online presence.

 

What is EZmob?

Established in 2013, EZmob is a global advertising network that connects advertisers with over 80,000 publishers across more than 160 countries. The platform handles over 3 billion ad impressions daily, providing a vast reach for its users. 

It is designed for affiliate marketers, media buyers, and brands. EZmob offers a self-serve interface that simplifies the process of launching and managing ad campaigns.

Key Features of EZmob

1. Diverse Ad Formats

EZmob supports various ad formats to cater to different marketing strategies:

• Popunders: Ads that appear behind the main browser window, ensuring user engagement upon closing the current tab.
• Push Notifications: Messages sent directly to users’ devices, even when they’re not browsing, ensuring high visibility.
• In-Page Push Ads: Similar to push notifications but displayed within the webpage, making them accessible on all devices without requiring subscription prompts.
• Native Ads: Advertisements that blend seamlessly with the website’s content, providing a non-intrusive user experience.
• Banner Ads: Traditional display ads placed at strategic locations on websites to capture user attention.

This variety allows advertisers to choose the most effective format for their specific campaigns.

2. Self-Serve Platform

EZmob’s self-serve platform is designed for ease of use, enabling advertisers to set up and manage campaigns without needing extensive technical knowledge. The intuitive dashboard provides real-time reporting and optimization tools, allowing users to monitor performance and make necessary adjustments promptly.

3. Advanced Targeting Options

To ensure ads reach the most relevant audiences, EZmob offers advanced targeting features:

• Geographical Targeting: Focus on specific countries, regions, or cities.
• Device Targeting: Tailor campaigns for desktops, tablets, or mobile devices.
• Operating System and Browser Targeting: Customize ads based on users’ OS and browser preferences.
• Carrier Targeting: Target users based on their mobile network providers.

These options help in delivering personalized content to users, increasing the likelihood of engagement and conversions.

4. Programmatic Advertising

EZmob integrates programmatic advertising into its platform, allowing for automated buying and selling of ad inventory. This approach ensures efficient and real-time bidding, optimizing ad placements and budgets. 

By accessing direct publisher supply and premium supply-side platforms (SSPs), advertisers can tap into billions of daily ad impressions, enhancing their campaign’s reach and effectiveness.

5. Global Reach

With a presence in over 220 countries and handling more than 3 billion daily impressions, EZmob offers advertisers an extensive global reach. This vast network ensures that campaigns can target audiences worldwide, making it ideal for businesses aiming for international exposure.

6. Flexible Payment Options

Understanding the diverse needs of its users, EZmob provides multiple payment methods, including Paxum, PayPal, Capitalist, and BlueSnap. This flexibility ensures that advertisers from various regions can manage their accounts conveniently.

Benefits of Using EZmob

• User-Friendly Interface: The platform is designed to be intuitive, allowing even beginners to navigate and set up campaigns with ease.
• Real-Time Analytics: Access to up-to-date data enables advertisers to monitor performance and make informed decisions swiftly.
• Diverse Ad Formats: A wide range of ad options ensures that advertisers can choose the most suitable format for their objectives.
• Advanced Targeting: Precise targeting features increase the chances of reaching the intended audience, enhancing campaign effectiveness.
• Global Reach: Ability to connect with audiences across the globe, expanding market potential.

How To Get Started for Advertisers:

To get started with EZmob is a straightforward process designed for efficiency and effectiveness. Here’s a step-by-step guide to get you started:

1. Register an Advertiser Account: Visit the EZmob website and click on the “Advertiser Registration” link. Fill in the required details to create your account.
2. Fund Your Account: After registration, log in to your dashboard. To initiate your campaigns, deposit a minimum of $100 using your preferred payment method. This initial funding ensures you have the resources to launch and effectively manage your advertising efforts.
3. Set Up Your Campaign: Navigate to the “Manage Campaigns” section in your dashboard. Click on “Create Campaign” and select the ad format that aligns with your marketing objectives, such as popunders, push notifications, banners, or native ads.
4. Define Campaign Details and Targeting: Input essential campaign information, including the name, budget, and schedule. Utilize EZmob’s targeting options to reach your desired audience by specifying parameters like geography, device type, and operating system.
5. Launch and Monitor Your Campaign: Once all details are configured, launch your campaign. Monitor its performance through the dashboard’s analytics tools, allowing you to make data-driven adjustments to optimize results.

EZmob’s user-friendly platform simplifies the advertising process, enabling you to reach a global audience with precision and ease.

Payment Structure and Payout

Ezmob pays its publishers on CPM, CTR, CPI rates and thus making money with this ad network easy, simple and fast. Publishers are able to generate quick revenue with the network and enjoy the fruits of their work through fast and reliable payment gateways.

Payments are mediated through International Wire/ Bank Transfer or via PayPal within 60 days after the end of every month, on a Net 60 Basis. The minimum payment threshold is $100. Publishers who have not reached this minimum threshold would get their accumulated revenue carried forward to the next billing cycle.

Our Experience:

As a publisher, Ezmob works well for us for all types of our mobile sites. The rates are comparatively high for Tier 1 traffic (US, UK, Canada, Australia and Europe). The publishers who have tried this mobile ad network can also share their experiences on given below  comment section. You can also send payment screenshots. Hope this Ezmob review help publishers like us to get started and share their experience as well.

 

Conclusion

EZmob stands out as a robust self-serve advertising network, offering a comprehensive suite of tools and features tailored for modern advertisers. Its diverse ad formats, advanced targeting options, and integration of programmatic advertising make it a versatile platform suitable for various marketing objectives. Whether you’re an affiliate marketer, media buyer, or brand aiming to expand your digital footprint, EZmob provides the resources and reach to help achieve your goals.

With all of this in mind, let’s get down to the big question: “Would we recommend it?”
And the answer to this is a resounding and absolute “YES”. Ezmob is a value-oriented, transparent, and highly-reputable service for any business or influencer trying to increase their brand visibility by using Ezmob’s secure and trusted  mobile ad network service.

 

Scorecard:

For any of our readers who skipped straight to the bottom of this review to get a TL;DR, look no further. You can also take this section as a quick summary of  Ezmob’s service quality across its most important components.
Here’s how Ezmob scored:
Features: ★★★★★ (5/5 stars)
Safety / Security: ★★★★★ (5/5 stars)
Ease of Use: ★★★★★ (5/5 stars)
Price: ★★★★★ (5/5 stars)
Support: ★★★★★ (5/5 stars)
Growth: ★★★★★ (5/5 stars)
Final Score: ★★★★★ (5/5 stars)